1998

Joyride Snowboards

Joyride Snowboards

We really wanted to animate 2D planes in 3D space and this was well before After Effects allowed us to do it easily.  We mapped textures onto planes and animated them in Cinema 4D and edited it together with pre-shot video footage supplied by the client.  Joyride had designed these goofy looking trees on its snowboards and we decided to render them into 3D forests inside the spot.  We loved working on this project because all we were given was some DV footage and a catalog.  And a check.  (insert smiley here!)

Credits:
Saam Gabbay was director/designer, 3D artist and sound design.


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